Tuesday 18 March 2014

Magazine Madness: Vivienne Westwood is the Gentlewoman SS14

Issue no°9 Spring and Summer 2014

When the gentlewoman magazine portraits Vivienne, shot in black and white, within the poppy red frame cover on Jeremy Leslie’s magculture blog, immediately I decide that I must shop a copy of my very own.

For echoing the poppy red cover, the front and back linings are identical colours, and Dame Westwood welcomes the readers in a relaxation pose on page 2. Divided into 4 parts--- international designers’ fashion advertisement, modernisms, womanhood and fashion, the whole magazine adapts Matt art paper, gloss coated art paper and recycled wood-free paper to distinguish its 4 themes. Those interviewees’ first names appear at upper left corner on even page numbers, and the last names on the odd page numbers, which, an interesting details to notice while reading the articles.
On the 12-page interview, this Dame Punk had once sneaked out a spoon from a restaurant just because Westwood couldn’t bother buying some kitchenware. But for the shopping advises, she suggests that “if you really like something, then you should try to buy it. And if you can’t afford it, don’t get something that is half the price but that you don’t really like. Don’t do that” (Orr, p.121). As many designers, Westwood considers buying high quality products is good for the whole economy and environment. “What’s good for the planet is good for the economy”, that’s why she has been always so caring that her clothes were really good value for money. Yet, I still found out that some parts of Westwood’s Anglomania collection are now made in Korea, since those were used to made in Italy, and some of her scarves series containing too high percentage of polyester elements.

What surprises me is about Dame’s opinions on 20 th century iconoclasm, in which she extrapolates her contempt from Ai WeiWei’s action on “Dropping a Han Dynasty Urn” to those contemporary artists, that they have no culture, no ideas and no spirit to communicate, “it’s so dead.” As being a climate activist and history additive, and her identity and business have no need a yet further explanation, Westwood has her very powerful voice to utter.
This biannual independent ‘womanhood exclusive’ magazine no. 9 issue joining Westwood are 28 exceptional international women of wit, brilliance and beauty.  Without editor’s words, the texts, the photography and the design, tells it all.

Collecting paper production is just as shopping quality clothes: “Buy less, choose well, make it last”.
For more inside story of making the gentlewoman, please visit Jeremy Leslie’s interview with the Editor-in-Chief, Penny Martin. 

Photography and Works Cited:

Orr, Deborah. ‘When Vivienne Talks, We Should Listen’. The Gentlewoman No.9. London: the gentlewoman, 2014. Pp.114-25. 
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