Friday 18 July 2014

Nanushka: Soft, Fresh and Lush in Budapest, Hungary

Though my major is (or has been, since 2003) comparative literature, but my love toward art and fashion is increasing through the reading experiences of fashion magazines. On the road, I always like to discover some local designer’s brands; luckily, if clothes suitable and price affordable, surely, definitely donate some pieces to my wardrobe.

Nanushka locates at the main shopping district, Deák Ferenc, is the childhood nickname of head designer Sandra Sandor. Born in Budapest, Hungary, she graduated from London College of Fashion, later returned to her home town to establish the label.
The flagship store has a sense of boho chic, but yet a bit with Arabic 1001 nights touch. Draping fabric from the ceiling, white paper lamps shining, wooden floor oozing the smell of cedar, a city bike is depending at the corner, and a water colour painting standing as the folding screens of the fitting rooms, all transforming the whole store into yet a contemporary art gallery.

From the lovely staff’s introduction, Nanushka aims to ‘combine playful cuts and lush fabrics with elegance and comfort to create collections that exude a harmony which contrasts the overwhelming noise of the big-city experience’. Its SS 14 collection has sporty cuts, soft materials and high-tech coated fabrics, inspired by Orpheus and Eurydice’s story from the Greek mythology. I especially like the water colour silk blouse, unfortunately it performs too hollow of my armpit parts. Fortunately Nilus white pencil skirt fits me perfectly, with 20% off offer, sure, why not? Let me take you home!
Nilus skirt is sewn a piece of enclosed polyester wash label, 41% cotton, 41% polyester, 18% Polyethersulfone, with yellowing copper YKK zipper at the back, the lining is 100% viscose. As well the polyester label is also sewn inside of the 100% cotton flax white tote bag, nanushka fonts on the both sides, what a practical freebie as a shopping bag! Nilus skirt price tag is bronzing and affiliated with its social media domain names. Fine design with top quality, no doubt nanushka quickly becomes my new fashion favourite in 2014.

Phone/Fax: +36-70-394-1054
Email: hello@nanushka.com
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